Terms of Service

1. Agreement and service provider

These Terms of Service (“Terms”) are an agreement between you and Beyox, an Indian partnership firm, with its correspondence address at Madras CO Works, 70, Race Course Road, Race Course, Gopalapuram, Coimbatore, Tamil Nadu 641018, India (“Beyox,” “we,” “us,” or “our”). By accessing our website, creating an account, signing an order form, or using Beyox Platform or our services, you agree to these Terms and our Privacy Policy.

If you use the services for an organization, you represent that you have authority to bind it. “Customer” or “you” means that organization and its authorized users. A signed proposal, statement of work, order form, or data-processing agreement may contain additional terms. If those terms conflict with these Terms, the signed agreement controls for that engagement.

2. The services

Beyox provides consulting and software services and operates Beyox Platform, a WhatsApp Business CRM and AI service. Beyox Platform can connect to a Customer's own WhatsApp Business Account through Meta's Embedded Signup and Cloud API; send and receive WhatsApp messages on the Customer's behalf; manage contacts, conversations, leads, catalogs, orders, and related workspace data; and use AI to suggest replies, summarize conversations, and extract lead-qualification details.

Features may change as we improve the services or as Meta, WhatsApp, AI providers, and other third-party services change their systems. Any implementation schedule, deliverable, support level, or service commitment applies only if stated in an applicable signed agreement.

3. Accounts and security

• You must provide accurate account information, keep it current, and designate only authorized users.
• You are responsible for safeguarding passwords, devices, credentials, access tokens, and activity under your account and workspace.
• You must promptly notify us of suspected unauthorized access or a security incident affecting the services.
• You may not share accounts between people or attempt to access another Customer's workspace or data.

4. Customer responsibilities

You are responsible for:

• your Customer Data, instructions, campaigns, templates, messages, products, offers, and communications sent using the services;
• obtaining all notices, consents, opt-ins, and other legal bases needed to collect contacts and communicate with them, including the opt-in required for applicable WhatsApp message templates;
• responding to data-subject and consumer requests when you control the relevant data, with our reasonable assistance where required;
• maintaining your Meta Business Account, WhatsApp Business Account, phone numbers, payment method, approvals, and compliance status;
• reviewing AI-generated material before relying on or sending it, and ensuring your use of it is accurate, lawful, and appropriate.

5. Acceptable use

You must not use the website or services to:

• violate law, another person's rights, the Meta Platform Terms, Meta Developer Policies, WhatsApp Business Messaging Policy, WhatsApp Commerce Policy, or other applicable Meta or WhatsApp terms;
• send spam, unsolicited communications, deceptive messages, unlawful marketing, malware, or content that is fraudulent, abusive, harassing, discriminatory, or exploitative;
• sell, license, improperly combine, or use Meta Platform Data for surveillance, advertising, unauthorized profiling, or eligibility decisions;
• infringe intellectual-property, privacy, publicity, or other rights, or upload data you do not have permission to process;
• bypass security or rate limits, probe vulnerabilities without permission, reverse engineer the services except where law expressly permits it, disrupt the services, or enable another person to do so;
• use AI features to make high-impact decisions about a person without appropriate human review or to generate unlawful or harmful content.

We may investigate suspected misuse and restrict or suspend access where reasonably necessary to protect users, third parties, or the services, or to comply with law or platform-provider requirements.

6. Meta, WhatsApp, AI, and other third-party services

Beyox and Beyox Platform are independent from Meta and WhatsApp. Your use of WhatsApp Business functionality is also governed by Meta's and WhatsApp's applicable terms and policies. You authorize us to access and process your WhatsApp Business Account data as necessary to provide the services and as described in our Privacy Policy.

The services depend on third parties, including Meta's Cloud API and Sarvam AI. We do not control their availability, approvals, policy decisions, pricing, feature changes, or acts. We may suspend affected features if a third party restricts access or if continued operation would violate its terms.

7. AI features

AI-generated replies, summaries, classifications, and extracted details may be incomplete, inaccurate, or unsuitable. They are provided to assist authorized users and are not professional, legal, financial, or medical advice. You remain responsible for reviewing AI output, deciding whether to use it, and for messages sent from your account. You must not represent AI output as verified without checking it.

8. Fees, billing, taxes, and refunds

Fees, payment dates, usage limits, taxes, renewal, and any Meta or WhatsApp charges will be specified in the applicable order form, proposal, or plan description. Unless stated otherwise in a signed agreement, Customer is responsible for applicable taxes and third-party messaging or platform charges attributable to its use.

Subscriptions are billed monthly or annually in advance, as shown in the applicable order form, proposal, checkout page, or plan description. A subscription renews automatically only where the applicable purchase terms state that it will renew. Customer may cancel before the next renewal date, and cancellation takes effect at the end of the then-current paid billing period. Except where required by law or expressly stated in a signed agreement, fees already paid are non-refundable and we do not provide credits or prorated refunds for unused time.

Invoices are due by the date stated on the invoice or applicable agreement. After reasonable notice, we may suspend service for an overdue undisputed amount. Overdue amounts may accrue interest at the lower of 1.5% per month or the maximum rate permitted by law, together with reasonable collection costs.

9. Customer Data and privacy

As between Customer and Beyox, Customer retains its rights in data, content, and materials it submits to or processes through the services (“Customer Data”). Customer grants Beyox a limited, non-exclusive right to host, copy, transmit, display, and otherwise process Customer Data only as needed to provide, secure, support, and comply with law in connection with the services.

Each party will comply with applicable privacy and data-protection laws. Our Privacy Policy explains our practices. If required for a Customer's use, the parties may enter into a separate data-processing agreement. We do not acquire ownership of Customer Data by providing the services.

10. Beyox intellectual property and feedback

Beyox and its licensors retain all rights in the services, software, designs, documentation, trademarks, and technology, excluding Customer Data. Subject to these Terms and payment of applicable fees, we grant Customer a limited, non-exclusive, non-transferable, revocable right to use the subscribed services during the applicable term for its internal business purposes.

If you provide feedback, you allow us to use it without restriction or compensation, provided we do not identify you publicly without permission. Ownership and licensing for custom consulting deliverables are governed by the applicable signed statement of work or proposal.

11. Confidentiality

Each party may receive non-public information from the other that is identified as confidential or should reasonably be understood to be confidential. The receiving party will use it only to perform or receive the services, protect it with reasonable care, and disclose it only to people who need it and are bound by appropriate confidentiality duties. This does not cover information that is public through no breach, already lawfully known, independently developed, or lawfully received from another source. Required legal disclosures may be made after notice where legally permitted.

12. Availability and changes

We aim to provide a reliable service, but unless a signed agreement states a specific service level, the services are provided on an “as available” basis. Interruptions may result from maintenance, security work, network conditions, third-party outages, Meta or WhatsApp actions, or events outside our reasonable control. We may change or discontinue features and will provide reasonable notice of a material reduction where practicable.

13. Warranties and disclaimers

Each party represents that it has authority to enter into these Terms. To the maximum extent permitted by law, and except for an express warranty in a signed agreement, the website and services are provided “as is” and “as available.” We disclaim implied warranties of merchantability, fitness for a particular purpose, non-infringement, and any warranty that the services or AI output will be uninterrupted, error-free, secure, accurate, or meet every requirement. Nothing in these Terms excludes a warranty or right that cannot lawfully be excluded.

14. Indemnity

To the extent permitted by law, Customer will defend and indemnify Beyox and its personnel against third-party claims, damages, and reasonable costs arising from Customer Data, Customer's messages or campaigns, Customer's breach of these Terms, or Customer's unlawful or unauthorized use of the services. We will provide prompt notice and reasonable cooperation, and Customer may control the defense subject to our right to participate and to approve any settlement that admits liability or imposes obligations on us.

15. Limitation of liability

To the maximum extent permitted by law, neither party will be liable for indirect, incidental, special, punitive, exemplary, or consequential damages, or for lost profits, revenues, goodwill, business opportunities, or data, arising from these Terms or the services, even if advised that such loss was possible. These exclusions do not apply where liability cannot lawfully be excluded.

To the maximum extent permitted by law, each party's aggregate liability arising from or relating to these Terms and the services will not exceed the fees paid or payable by Customer for the affected services during the 12 months immediately preceding the event giving rise to the claim. This cap does not limit Customer's payment obligations or either party's liability for fraud, wilful misconduct, breach of confidentiality or data-protection obligations, infringement or misappropriation of the other party's intellectual-property rights, indemnification obligations, or any liability that cannot legally be limited.

16. Suspension and termination

You may stop using the services at any time, subject to the payment, cancellation, and notice terms in your applicable agreement. Either party may terminate for a material breach that remains uncured after any agreed cure period. We may immediately suspend or terminate access where necessary to address security risk, illegal activity, non-payment, material policy violation, or a requirement from Meta, WhatsApp, a regulator, or law.

On termination, Customer's right to use the services ends. We will handle Customer Data as stated in the Privacy Policy and any applicable signed agreement. Terms that by their nature should survive—including payment obligations, confidentiality, ownership, disclaimers, indemnities, liability limits, and dispute terms—will survive termination.

Customer may export available Customer Data while its subscription is active and for 30 days after termination, unless access was suspended for security or unlawful activity. After that export period, we delete eligible account, workspace, WhatsApp conversation, and Meta Platform Data from active production systems as soon as reasonably possible and no later than 30 days. Residual copies may remain in encrypted or access-restricted backups for up to 90 days before being overwritten through the normal backup cycle. Data that law requires us to retain will be isolated and retained only for the required period.

17. Governing law and disputes

These Terms are governed by the laws of India, without regard to conflict-of-law principles. Before filing a claim, the complaining party must give the other party written notice describing the dispute, and both parties will attempt in good faith to resolve it for at least 30 days. If the dispute is not resolved, and subject to any mandatory law, the competent courts located in Coimbatore, Tamil Nadu will have exclusive jurisdiction over disputes arising from these Terms or the services.

18. General

Neither party is liable for delay caused by events beyond its reasonable control. You may not assign these Terms without our prior written consent; we may assign them in connection with a merger, reorganization, sale of assets, or change of control. These Terms and applicable signed agreements are the entire agreement about their subject matter. Failure to enforce a term is not a waiver. If a provision is unenforceable, it will be limited or removed only to the extent necessary, and the rest will remain in effect. Notices may be sent electronically.

19. Changes to these Terms

We may update these Terms to reflect changes to the services, law, security, or third-party requirements. We will post the revised Terms here and update the effective date. If a change materially reduces Customer's rights during a paid term, we will provide reasonable advance notice where practicable. Continued use after the effective date constitutes acceptance, except where law or a signed agreement requires another process.

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